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How Valuable are the very best performers to any real estate network


How does a franchise group bring special value to that unique team? Always a constant 2am question! Not much point in creating first class salespeople within one’s network if those high performers don’t perceive there to be a unique value in continuing their career within that group. It’s not possible to imagine a network maintaining its preeminence in the market without the ability to retain the very best people. Is there a way in which special value can be created for them? Julie Ryan, a highly experienced international real estate coach and mentor, has her views. “The breadth of challenges faced by first-class salespeople is astonishing. Many imagine before reaching this level that everything will be solved once they earn a certain amount; yet that is not the case. Each new level brings with it a fresh set of obstacles and questions about business and life. "Blockages and limitations occur for everyone, and timeliness of help may be as important as the help itself. If you have experienced a setback that is serious in your mind, self-doubt can take hold quickly. Performance will slump rapidly when confidence and energy disappear. When support and a credible solution is in place quickly, it is hours that are lost, rather than days, weeks or worse." "As important as the ‘ambulance at the bottom of the cliff’ is, most time is spent on positive challenge and a roadmap of ‘where to next’? We are curious about everything to do with peak performance, and are constantly challenging ourselves and our people. There is a restlessness in that way of thinking which can be uncomfortable at times, yet it has a huge payoff. Having someone to be a fresh source of that challenge encourages our performers to chase their potential, and that is an exciting journey!" Julie Ryan is exclusively retained by the Ray White Group to mentor its Elite and Emerging Elite members.  


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