Blog / Winning Business
Lee Woodward, Go Forward Plan
An excerpt from Lee Woodward’s renowned book on scripts and dialogues.
What to Say, What to Send
When getting back to the owners in writing, providing a checklist of how you intend to manage the sales process will provide clarity and certainty to your prospective vendors. We call this the “Go Forward Plan”.
The following checklist will provide you with an accurate guide to the successful sale of your property. Each week we will endeavour to keep you fully informed of the progress. Should you choose our company to represent you, this document will navigate your journey with us towards a great result.
Signing the agreement will be the activation of our service. We will prepare a full, detailed list of the features and benefits of your home. We will also provide you with a checklist that helps you in preparing your home for sale.
- There will be a professional photographer booked
- All documentation and legals will be prepared
- Your keys will be cut, tagged and registered
- We will secure marketing space for your media release
- A copywriter will be engaged for information text
- We will send bulk messages to our database (‘coming soon’ message)
- Signage will be arranged
- A team visit will be booked
- A decision will be made regarding which buyers qualify to inspect the home
- We will generate interest among the surrounding local residents
- Our media release will be launched promoting the property
- We will provide you with written feedback regarding inspections and offers
- We will facilitate all possible offers and negotiate the best possible outcome
- We will await your decision of what is acceptable to you
- Once the above is achieved we will execute all paperwork
- We will attach the sold sticker
- The sales funds will be paid into your nominated bank account.
With the above checklist complete you can move on with your plans.
We would then thank you for the opportunity of being your agent and hope we have earned the right to be referred to your family and friends. In today’s real estate industry, the only indication we have that we are completely qualified to sell real estate is your satisfaction and testimonial.
Order Lee Woodward’s book "What to say, what to send" at www.realestateacademy.com.au
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