Posted on 26th June 2024
In this Session, Lee Woodward and Jake Mackenzie discuss the digital sale in real estate. They explain that the digital sale has revolutionized the selling experience for agents, vendors, and buyers by providing a clear set of rules and engagement for all methods of sale across a platform. They discuss the different types of digital sales, such as timed auctions, and how they differ from traditional auctions. They also highlight the benefits of using a digital platform for buying and selling properties, including increased transparency, control for agents, and the ability to capture buyer data for future leads. They address concerns about losing control as an agent and emphasize that the digital sale actually gives agents more control over the sales process. They also discuss the use of notifications, digital deposits, and lead generation through the platform. They provide examples of successful conversions from private treaty to timed auctions and highlight the benefits of using the platform for compliance and record-keeping purposes. Overall, they emphasize the power and flexibility of the digital sale in real estate.